Nicky Jackson isn't a wellness guru. She's a mom, an entrepreneur and a food industry veteran with decades of experience at some of the world's biggest brands. She knew exactly what was missing.

Burned out from foggy mornings and 3pm slumps, she was tired of raiding her kids' fruit snacks or grabbing bars from the snack aisle that tasted like a chore. Nothing out there was made for her.

"As a busy mom and entrepreneur, I wanted something that satisfied my sweet cravings and actually helped me get through my days. It didn't exist, so I made it."

Lioness is functional fruit snacks made by women, for women. They taste like a treat and are made for every moment of a real day, from the morning rush to the evening exhale.

Lioness isn't about perfection. It's about showing up with a little more energy, a little more calm and something sweet to look forward to.

Lioness is for every woman who shows up, gives it her all and rarely slows down.